{"id":44328,"date":"2026-04-28T23:28:48","date_gmt":"2026-04-28T22:28:48","guid":{"rendered":"https:\/\/letempsmag.ma\/?p=44328"},"modified":"2026-04-28T23:28:48","modified_gmt":"2026-04-28T22:28:48","slug":"la-pate-a-tartiner-familia-elue-produit-de-lannee-2026-au-maroc","status":"publish","type":"post","link":"https:\/\/letempsmag.ma\/?p=44328","title":{"rendered":"La p\u00e2te \u00e0 tartiner \u00abFamilia\u00bb \u00e9lue Produit de l\u2019Ann\u00e9e 2026 au Maroc"},"content":{"rendered":"\n<p>Lesieur Cristal annonce que la p\u00e2te \u00e0 tartiner \u00abFamilia\u00bb, lanc\u00e9e il y a 18 mois, a \u00e9t\u00e9 \u00e9lue Produit de l\u2019Ann\u00e9e 2026 par les consommateurs marocains. Cette distinction, attribu\u00e9e \u00e0 l\u2019issue d\u2019une \u00e9valuation ind\u00e9pendante, vient saluer l\u2019accueil positif r\u00e9serv\u00e9 au produit depuis son lancement.<\/p>\n\n\n\n<p>Marque 100% marocaine, la p\u00e2te \u00e0 tartiner \u00abFamilia\u00bb s\u2019est progressivement install\u00e9e dans un march\u00e9 concurrentiel gr\u00e2ce \u00e0 une proposition centr\u00e9e sur un \u00e9quilibre entre qualit\u00e9, accessibilit\u00e9 et go\u00fbt. Elle revendique notamment une recette sans huile de palme, sans conservateurs et \u00e0 base d\u2019huile de tournesol, en phase avec les attentes actuelles des consommateurs.<\/p>\n\n\n\n<p><strong><em>Plaisir et exigence<\/em><\/strong><\/p>\n\n\n\n<p>\u00abCette reconnaissance refl\u00e8te avant tout la confiance des consommateurs et leur attachement \u00e0 notre p\u00e2te \u00e0 tartiner \u00abFamilia\u00bb qui allie plaisir et exigence. Elle nous encourage \u00e0 poursuivre nos efforts pour proposer toujours des produits qui r\u00e9pondent parfaitement \u00e0 leurs attentes\u00bb, d\u00e9clare Nisrine Bennani, Directrice adjointe du p\u00f4le Food de Lesieur Cristal.<\/p>\n\n\n\n<p>L\u2019obtention du label Produit de l\u2019Ann\u00e9e constitue ainsi un levier de visibilit\u00e9 suppl\u00e9mentaire pour la p\u00e2te \u00e0 tartiner \u00abFamilia\u00bb, dans la poursuite de son d\u00e9veloppement sur le march\u00e9 marocain.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lesieur Cristal annonce que la p\u00e2te \u00e0 tartiner \u00abFamilia\u00bb, lanc\u00e9e il y a 18 mois, a \u00e9t\u00e9 \u00e9lue Produit de l\u2019Ann\u00e9e 2026 par les consommateurs marocains. Cette distinction, attribu\u00e9e \u00e0 l\u2019issue d\u2019une \u00e9valuation ind\u00e9pendante, vient saluer l\u2019accueil positif r\u00e9serv\u00e9 au produit depuis son lancement. Marque 100% marocaine, la p\u00e2te \u00e0 tartiner \u00abFamilia\u00bb s\u2019est progressivement install\u00e9e &hellip;<\/p>\n","protected":false},"author":9,"featured_media":44324,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[483],"tags":[],"class_list":["post-44328","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-conso"],"_links":{"self":[{"href":"https:\/\/letempsmag.ma\/index.php?rest_route=\/wp\/v2\/posts\/44328","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/letempsmag.ma\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/letempsmag.ma\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/letempsmag.ma\/index.php?rest_route=\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/letempsmag.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=44328"}],"version-history":[{"count":1,"href":"https:\/\/letempsmag.ma\/index.php?rest_route=\/wp\/v2\/posts\/44328\/revisions"}],"predecessor-version":[{"id":44329,"href":"https:\/\/letempsmag.ma\/index.php?rest_route=\/wp\/v2\/posts\/44328\/revisions\/44329"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/letempsmag.ma\/index.php?rest_route=\/wp\/v2\/media\/44324"}],"wp:attachment":[{"href":"https:\/\/letempsmag.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=44328"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/letempsmag.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=44328"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/letempsmag.ma\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=44328"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}