{"id":13772,"date":"2022-04-05T11:03:11","date_gmt":"2022-04-05T10:03:11","guid":{"rendered":"https:\/\/letempsmag.ma\/?p=13772"},"modified":"2022-04-05T11:03:12","modified_gmt":"2022-04-05T10:03:12","slug":"3-000-tpme-marocaines-coachees-par-meta-a-travers-le-programme-boost-with-facebook","status":"publish","type":"post","link":"https:\/\/letempsmag.ma\/?p=13772","title":{"rendered":"3.000 TPME marocaines coach\u00e9es par META \u00e0 travers le programme \u00abBoost With Facebook\u00bb"},"content":{"rendered":"\n<p>En collaboration avec l&#8217;ADD (Agence de D\u00e9veloppement du Digital) et La Start-Up Factory (entreprise marocaine sp\u00e9cialis\u00e9e dans l\u2019accompagnement \u00e0 l\u2019innovation et l\u2019entrepreneuriat digital), le g\u00e9ant mondial META (holding de Facebook) vient d\u2019annoncer avoir atteint le seuil de 3.000 entreprises TPME marocaines form\u00e9es au marketing digital, depuis le lancement du programme \u00abBoost with Facebook\u00bb qui en est \u00e0 sa 2<sup>\u00e8me<\/sup> \u00e9dition au Maroc.<\/p>\n\n\n\n<p>Pour mieux r\u00e9pondre aux besoins des entreprises nationales, ces formations sont assur\u00e9es en ligne par La Start-Up Factory, \u00e0 titre gratuit et sont disponibles en langues fran\u00e7aise et en dialecte Darija. Le programme a connu la participation de TPME de divers secteurs d\u2019activit\u00e9s, r\u00e9parties sur les 12 r\u00e9gions du Royaume, le but \u00e9tant de renforcer leurs comp\u00e9tences en mati\u00e8re d\u2019usage du digital afin d\u2019am\u00e9liorer leur comp\u00e9titivit\u00e9 et accro\u00eetre leur visibilit\u00e9 en ligne.<\/p>\n\n\n\n<p>L\u2019obtention des r\u00e9sultats escompt\u00e9s se traduit par une acc\u00e9l\u00e9ration de la transformation des TPME b\u00e9n\u00e9ficiaires de ce programme de formation, en introduisant de nouvelles approches innovantes orient\u00e9es notamment dans leur strat\u00e9gie marketing. Ce qui converge parfaitement avec les missions de promotion du digital et la sensibilisation des entreprises quant \u00e0 l\u2019importance de son usage et son impact.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>En collaboration avec l&#8217;ADD (Agence de D\u00e9veloppement du Digital) et La Start-Up Factory (entreprise marocaine sp\u00e9cialis\u00e9e dans l\u2019accompagnement \u00e0 l\u2019innovation et l\u2019entrepreneuriat digital), le g\u00e9ant mondial META (holding de Facebook) vient d\u2019annoncer avoir atteint le seuil de 3.000 entreprises TPME marocaines form\u00e9es au marketing digital, depuis le lancement du programme \u00abBoost with Facebook\u00bb qui en &hellip;<\/p>\n","protected":false},"author":2,"featured_media":13773,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[103],"tags":[],"class_list":["post-13772","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital"],"_links":{"self":[{"href":"https:\/\/letempsmag.ma\/index.php?rest_route=\/wp\/v2\/posts\/13772","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/letempsmag.ma\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/letempsmag.ma\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/letempsmag.ma\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/letempsmag.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13772"}],"version-history":[{"count":1,"href":"https:\/\/letempsmag.ma\/index.php?rest_route=\/wp\/v2\/posts\/13772\/revisions"}],"predecessor-version":[{"id":13774,"href":"https:\/\/letempsmag.ma\/index.php?rest_route=\/wp\/v2\/posts\/13772\/revisions\/13774"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/letempsmag.ma\/index.php?rest_route=\/wp\/v2\/media\/13773"}],"wp:attachment":[{"href":"https:\/\/letempsmag.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13772"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/letempsmag.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13772"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/letempsmag.ma\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13772"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}